As a Patriots fan who prefers Pat Patriot to Flying Elvis, one of my favorite blogs is Uniwatch, written by Paul Lukas, who also writes a uniform column for ESPN.com. Yesterday I wrote about the trademark issue involving The Morgan School in Clinton, Conn., which uses a husky logo that is quite similar that used by the University of Connecticut. Later in the day, I stopped by Uniwatch and read the most recent post, in which Lukas discusses high schools that use the same logos as professional teams.
Lukas argues that the use of professional logos by high schools is unimaginative and may be unethical. As I discussed in my post, the recycling of these logos may also constitute trademark infringement.
Lukas has a potential solution to this problem: he is considering starting a program to encourage high schools to create their own unique logos. He is also soliciting suggestions for the best way to handle this program. Click here to read Lukas’ post and to offer your suggestions.